25 October 2022, Mumbai:
Rare Rabbit has opened a store in Mumbai. The store is spacious and decorated in a classic style, with natural wood and black accents on a bright, white background.
The store has segments for smart casual attire such as light jackets, shirts, and jumpers as well as formal wear ranging from Indian-style jackets to velvet western wear-style blazers. The store also houses a range of accessories including a wall dedicated to formal leather footwear accompanied by a seating area. Belts and scarves also feature as well as a selection of graphic T-shirts.
This is a premium men’s wear brand catering to the mass market and owned by textile producers and exporters Radhamani based in Mumbai.
Rare Rabbit currently has around 25 standalone stores in India and is also available in over 100 multibrand outlets across 60 cities. The average price of apparel is Rs 3000. Apart from apparel, the outlets sell ceramic bow ties costing Rs 4000 to Rs 25,000 and art pieces that go up to Rs 6 lakhs.
Rare Rabbit opened its first store in India in Bangalore in 2015. This was the first concept store and it offers fashion, apparel, art, eyewear, luggage, sculptures, watches, and ceramic accessories, which are sourced from Germany, Japan, Singapore, Italy, Turkey, India, and Bangladesh.
