11 July 2022, Mumbai:
DaMENSCH, a premium men's fashion brand The brand’s marketing strategy is to inspire and acknowledge men who live the DaMENSCH philosophy of striving for excellence and innovation.
It has announced its plan to foray into the offline retail business. DaMENSCH, founded in 2018 by Gaurav Pushkar and Anurag Saboo has grown exponentially in the last three years & we want to follow our loyal & discernible customers & essentially be where they are and hence the quest for the launch of the offline channel to offer the consumer omnichannel/hybrid solution.
RELATED NEWS . DaMENSCH eyes itself as a lifestyle brand
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Men's innerwear brand DaMENSCH aims to emerge as a lifestyle brand and become an integral part of every global Indian’s wardrobe.
The brand aims to drive culture by being the thought leader and driving conversations around body positivity, and gender equality while being the torchbearer of healthy masculinity, says Anurag Saboo, Co-Founder.
CREDITS: Retail4Growth
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