16 December 2022, Mumbai
Indian exporters witnessed a 100 percent growth in their business on Amazon. Amazon’s Black Friday and Cyber Monday (BFCM) sale events were held from November 24 to 28, 2022.
Under Amazon’s global selling initiative, sellers from India sold on Amazon’s global marketplaces like North America, Europe, the Middle East, Africa, Australia, Japan, and Singapore.With Amazon global selling, entrepreneurs of all sizes from across India can leverage Amazon’s investments in logistics and infrastructure to cater to customers across the world.
Amazon aims at enabling $20 billion in cumulative exports from India by 2025. To onboard sellers to its global selling program, Amazon has reduced the subscription fee for new exporters and has witnessed a 50 percent jump in new seller sign-ups on the program.Amazon’s global selling program was launched in India in 2015 to help Indian exporters reach customers worldwide through Amazon’s international websites and marketplaces. The company has more than 100, 000 exporters across India on the program.
During Amazon’s Great Indian Festival (AGIF) this year more than 80 per cent of new customers were from smaller towns.Customers got access to crores of product selections from sellers including unique items from lakhs of small and medium businesses. More than 35,000 sellers saw their highest-ever single-day sales; over 650 sellers became crorepatis and 23,000 sellers became lakhpatis.
