07 February 2022, Mumbai:
Actress Disha Patani has been roped as the new brand ambassador Bata India. She will promote the company’s various popular labels.
The move will help Bata India attract younger shoppers and position itself as a ‘fashion forward’ brand, reports Live Mint. In the past, Bata has associated with celebrities lie Kriti Sanon, Sushant Singh Rajput, and cricket player Smriti Mandhana for market various labels under Bata.
Bata India sells over 47 million pairs of footwear annually through its 1,500 Bata-owned and franchised stores, has been launching more sneakers, casual and 2-mile fashion styles.
Its products are also sold on bata.in and in thousands of multi-brand footwear dealer stores pan-India.
It mainly offers footwear, accessories and bags across brands such as Bata, Hush Puppies, Naturalizer, Power, Marie Claire, Weinbrenner, North Star, Scholl, Bata Comfit, Bubble Gummers, etc.
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