Payal Singhal announces a new partnership with Paio Shoes

25 January, Mumbai: 2022

Payal Singhal, a fashion and lifestyle brand, has teamed up with vegan footwear firm Paio Shoes to create a collection of bohemian-style slip-ons, heels, and sandals.

'Print Play ', Singhal's latest collaboration collection, comprises a combination of fusion and traditional jutti-style footwear with Singhal's characteristic boho patterns.

For a more formal style, sling-back heels and heeled sandals are also included. Singhal's traditional patterns, like tassels and tactile floral embroidery, convert the namesake designer's vision into sustainable footwear with a vibrant, varied color palette.

Payal Singhal launched the collection on Facebook, saying, "Our latest range of boho footwear with vegan company Paio Shoes has been created with our trademark patterns, embroideries, and best-selling PS designs to help you stride into the new year in style."

The footwear is intended to introduce Singhal's designs to a wider audience at a more reasonable price point, with all items in the collection costing less than Rs 4,000 ($53.53). Paio's specialized e-commerce store sells the line.

Paio footwear, according to the brand's website, is cruelty-free, created in India, sustainable, handmade, and ensures grassroots sustainability. Paio also just debuted a men's footwear collection, as well as a new collaboration with Deme and Wendell Rodricks, a womenswear brand.

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