Plaeto, D2C footwear brand: Raises funds

Plaeto, D2C footwear brand: Raises funds

19 July 2022, Mumbai:

Plaeto, A known D2C footwear brand for children, has raised Rs40 crore in a Series A round of funding led by former Blackstone India private equity co-head Mathew Cyriac’s Florintree Advisors and other investors.

The communication campaign has been curated & developed by an innovative and nimble outfit.

RELATED NEWS .  A footwear brand 'Plaeto' signs Rahul Dravid as its brand ambassador and mentor 

ALSO READ  ICRA: Footwear industry revenues to keep growing till 2023

Plaeto is a result of extensive R&D to cater to the unique requirements of Indian children,” Ravi Kallayil, CEO and co-founder, Plaeto, said. His passion to support children and cultivate a culture of play has helped us immensely over the last few months.

CREDITS: MINT

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