Flipkart saw close to a 35 per cent increase in sellersonboarded in 2020, in comparison to the same period last year.
These sellers came from Tier-II and III regions such as Tirupur, Howrah, Zirakpur, Hisar, Saharanpur, Panipat and Rajkot, the company said.
They primarily catered to categories such as household needs, women's ethnic wear, grooming, home decor and toys and school supplies.
During the "pre-COVID" January-March period, the most searched products on the platform included personal care, men's clothing, footwear and women's clothing.
During the lockdown, food and nutrition, household, toys and audio products witnessed the highest demand, Flipkart said.
The platform witnessed a new user growth of close to 50 per cent right after the lockdown, with Tier III+ regions registering the highest growth of 65 per cent during the "unlock" July -- September phase.
Unified Payments Interface (UPI) adoption on the Flipkart platform increased nationally by 4.5X from January 2020 to August 2020, with Maharashtra taking the lead with a 5.2X growth.
