Aastey launches new product range

Aastey

19 July 2022, Mumbai:

Strengthening its product portfolio, India’s first sustainable size-inclusive athleisure brand, Aastey launched a new product range titled Club Collection.

The collection comprises products like silk scrunchies, yoga mats, silk eye masks, caps, candles, and the unwind box.

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All products are made after thorough research and detailing, says Jeevika Tyagi, Co-founder CEO. Kanupriya Mundhra, Co-founder says, the collection reiterates the brand’s message of introducing a happy feeling in people’s lives and helping them to relax.

Founded in 2021 by Kanupriya Mundhra and Jeevika Tyagi, Aastey targets millennials and aims to cater to all Indian body types. Earlier this year, the brand had raised Rs 9 crore seed round funding from CXXO, a Kalaari Capital initiative.

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