17 March 2022, Mumbai:
The British online apparel retailer Boohoo has teamed up with technical testing firm TÜV Rheinland to launch a garment testing facility.
The goal will be to provide a high-quality in-house garment testing facility to its brands and suppliers.
'The Lab,' which will be based at the company's Manchester headquarters, will be cost-effective as well as quick and efficient.
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In addition to having state-of-the-art washers and dryers, the many technologies to be employed include X-ray fluorescence guns and dye-migration testing.
In addition, the company has begun acquiring materials directly from textile mills, and 'The Lab' will assist in the testing of these fabrics for quality and durability.
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The goal is to instill customer trust in the textiles' long-term durability.
The Boohoo Group is a British online fashion shop that caters to young people aged 16 to 30. The company was established in 2006 and had revenues of £856.9 million in 2019.
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CREDITS: Apparel Resources.
