29 May 2022, Mumbai:

Myntra has launched the M-Express service, one of its kind by a fashion and beauty platform, to allow speed-sensitive customers to trace their delivery using delivery time-filters.

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Customers can view the M-Express tag upfront on the list page across applicable styles.

Launched ahead of Myntra’s upcoming 16th edition of its flagship EORS, M-Express offers consumers a delightful shopping experience.

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Tech-enabled network designs and streamlined operational efficiencies of Myntra’s supply chain partners, have paved the way for an optimised supply chain network that is critical to run the M-Express successfully.

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Credits: FashionNetwork

27 May 2022, Mumbai:

Vertical Knits Adopts Coats Digital’s FastReactPlan to Meet Increased Volume and Order Complexities Due to Rapidly Changing Consumer Demands. FastReactPlan was chosen to digitize manual planning processes and provide a unified version of the truth to reduce raw material inventories and costly manufacturing variances in order to effectively meet more challenging customer requirements.

ALSO READ Coats: Sustainability Report 2021

Coats Digital is delighted to announce that leading sports apparel manufacturer, Vertical Knits SA de CV, has selected Coats Digital’s FastReactPlan solution to digitally transform its manual planning processes into a unified single view, so that the company can optimise production processes, significantly reduce waste, promptly accommodate unexpected style changes and rapidly respond to emerging new consumer trends.

Established in 2003, Vertical Knits, S.A. de C.V. is a vertically integrated apparel manufacturer specialising in the full packages for renowned global athletic and lifestyle brands, such as Nike, Converse, VF Corporation, Tommy Hilfiger, Lacoste, and Fanatics. With factories in Baca and Tizimin Yucatán, in Mexico, Vertical Knits employees over 3500 people in the region exporting to more than 21 countries.

A Nike supplier, Vertical Knits has baked-in sustainability targets at every step of the production process to ensure the safest working conditions and highest environmental standards are met with regards to water waste and energy reduction. It is Fair Trade certified and has secured the Global Recycled Standard, Global Organic Textile Standard, and Better Cotton Standard.

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The company also works with Roadmap to Zero, the Higg Index, Social & Labor Convergence, and the Global Reporting Initiative, among many others, to actively support sustainability and corporate social responsibility drives worldwide.

Jorge Eduardo Kuri, CEO of Vertical Knits, said: Digitizing our company is much more than simply implementing a software solution. We also needed robust industry expertise to support a successful implementation and provide exemplary staff training so that the technology delivers benefits from go-live.

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31 May 2022, Mumbai:

Custom T-shirt Printing Market to Register 9.7% CAGR as Graphic and Customized T-Shirts Gain Popularity: FMI Study.

According to a recent report by Future Market Insights (FMI), the global custom t-shirt printing market is expected to surpass US$ 9,009.3 Mn, exhibiting a CAGR of over 9.7% through 2032.

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Customized t-shirts are gaining immense popularity among the younger generation. The growing trend of wearing graphic, pre-printed t-shirts with movie logos and slogans is propelling sales in the custom t-shirt printing market.

The popularity of customised t-shirts among the young is attributable to the availability of a wide range of colour, patterns, garments, words, or images printed on the shirts. As a result, sales of pre-printed and creative graphic t-shirts are increasing.

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Key Takeaways from the Custom T-Shirt Printing Market Study

· In terms of technique, the screen printing segment is expected to hold over 52.1% of the market share in 2021.

· The U.S. custom t-shirt printing market will contribute over 78.9% of the share in North America. · Based on the design, the artwork segment is expected to register a CAGR of 12.5% from 2022 to 2032.

· India is expected to spearhead the growth in South Asia's custom t-shirt printing market, with sales increasing at 16.6% CAGR through 2022 & beyond.

· Sales in Japan's custom t-shirt printing market are expected to rise at over 15.0% CAGR over the forecast period.

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26 May 2022, Mumbai:

D2C Men’s Innerwear brand Almo raises $2mn in pre-Series A round led by Inflection Point Ventures

● Funds raised will be used to strengthen its branding and marketing, along with its R & D lab, for an innovative and viable product range

● The company plans to clock Rs 100 crore in revenues by this year's end

● Almo retails sustainable essential wear for men

● IPV has so far invested Rs. 400 crore across 120+ deals

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Almo, a fast-emerging D2C brand in the men’s premium essential wear space, has closed its pre-Series A funding of $2mn led by Inflection Point Ventures along with LetsVenture, AngelList India, and leading angels from the industry.

Almo intends to bolster its branding & marketing efforts along with setting up its state-of-the-art R&D lab to continue innovating on sustainable product lines.

Abhishek Shah, Co-Founder & CEO said “Almo’s vision is to be the one-stop essentials’ destination for the evolved man, led by product innovation and customer obsession. We are thrilled and look forward to the partnership with IPV in this phenomenal journey, and we are just getting started!

We have always followed a lean approach to scale with positive unit metrics, with this funds infusion we plan to continue strengthening our team & brand to scale across various online marketplaces, though D2C continues to be our primary channel which has been an edge against the traditional incumbents.

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It also plans to explore international markets this year via Amazon's Global Selling Propel Accelerator program access!”

Mitesh Shah, Co-Founder, Inflection Point Ventures says, “Almo with its clear vision to make premium sustainable men’s essential wear is deep-rooted in consumer engagement via a digital-first approach, has a great potential to bridge the gap in the market. With the growing need and evolving market, IPV aims to extend its expertise to strengthen the brand’s sustainable and innovative Men’s product line.

Additionally, IPV looks forward to scaling its primary market and helping them tap the global market in the near future. Launched in June 2020 by Abhishek Shah, Muskaan Jain, and Chhavi Bhardwaj, Almo is bringing the Italian seamless designs & sophistication to the Indian men's closet at the right price point.

With sustainability as one of the core ethos, the brand offers minimalistic designs through a range spanning underwear, topwear, loungewear & winter wear. The brand has grown tremendously in terms of revenue and offerings in a short time since its inception and aims to cross Rs 100cr revenue by year-end.

Almo also plans to strengthen its 30+ people team with strategic hirings across key areas to lay the foundation for the long-term scale-up opportunities. With a focus on bringing an elevated experience to the new-age digital users, Almo is constantly iterating its product to solve the consumers’ problems of accessing premium quality essentials wear with the right style & comfort balance delivered seamlessly.

ALSO READ D2C brands to drive India’s retail market growth as big players enter the space

From launching with innerwear in 2020 to having a broader range of loungewear & winterwear, Almo has been making everyday premium essential wear with a modern twist.

The team is driven to imbibe sustainability in every part of the value chain to make a long-term positive impact.

About Almo, Almo is a fast-emerging D2C men’s premium essential wear brand that aims to fulfill the aspirations of evolved Indian men to upgrade to international style, quality, and trends. Inspired by the Italian minimalist style ethos, Almo’s products are crafted with environmentally friendly, sustainable fabrics for superior comfort and functionality.

Their range includes underwear, topwear, loungewear, and winter wear. About Inflection Point Ventures Inflection Point Ventures is an angel investing platform with over 7000 CXOs, HNIs, and Professionals to together invest in start-ups. The firm supports new-age entrepreneurs by providing them monetary & experiential capital and connecting them with a diverse group of investors.

Starting in 2018 IPV believes that ‘Everyone can Grow with Start-ups.’

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26 May 2022, Mumbai:

From a Manager to becoming the CEO. Sandeep Pal's journey to success is truly inspiring for everyone!

Having joined Pantaloons as a manager in the CEO's office in 2009, he firmly believes that experiments and risks are the keys to a successful business and that your peers are crucial in supporting your growth. True to his faith in #ABFRL, he received all the support and motivation required to achieve his true potential and rise to the ranks as the CEO of Tasva.

ALSO READ  Aditya Birla launches ‘Tasva’ a brand with Tahiliani

About Aditya Birla Fashion and Retail Ltd. (ABFRL)

It emerged after the consolidation of the branded apparel businesses of Aditya Birla Group comprising ABNL's Madura Fashion division and ABNL's subsidiaries Pantaloons Fashion and Retail (PFRL) and Madura Fashion & Lifestyle (MFL) in May 2015. Post the consolidation, PFRL was renamed Aditya Birla Fashion and Retail Ltd.

Aditya Birla Fashion and Retail Limited is part of a leading Indian conglomerate, The Aditya Birla Group. With revenue of Rs. 5,249 cr. spanning retail space of 8.4 million sq. ft. (as of March 31, 2021), it is India’s first billion-dollar pure-play fashion powerhouse with an elegant bouquet of leading fashion brands and retail formats.

RELEVANT NEWS Aditya Birla Fashion & Retail (ABFRL)’s: New age digital brands to contribute constructively to its revenue in 5 years

The Company has a network of 3,212 stores across approximately 31,000 multi-brand outlets with 6,800+ points of sales in department stores across India (as of 31st March 2021). It has a repertoire of leading brands such as Louis Philippe, Van Heusen, Allen Solly, and Peter England established for over 25 years. Pantaloons is one of India’s largest fast-fashion store brands.

The Company holds exclusive online and offline rights to the India network of California-based fast fashion brand Forever 21.

The International Brands portfolio includes - The Collective, India's largest multi-brand retailer of international brands, Simon Carter, and select mono-brands such as American Eagle, Ralph Lauren, Hackett London, Ted Baker, and Fred Perry. Van Heusen Innerwear, Athleisure, and Activewear are establishing itself as India's most innovative and fashionable brand.

The Company’s foray into branded ethnic wear business includes Jaypore and strategic partnerships with Designers Shantanu & Nikhil’, ‘Tarun Tahiliani’ and ‘Sabyasachi’.

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CREDITS: ABFRL Linkedin  (The news article has not been edited by DFU Publications staff).