Dollar Industries Targets E-commerce Growth

Dollar Industries Targets E-commerce Growth

Dollar Industries Ltd. is focusing on increasing its share of e-commerce sales while expanding its brick-and-mortar retail presence.

E-commerce currently represents only 2-3% of the company's turnover, with a target of reaching 5%.

Plans to increase retail reach  

The company aims to expand its retail reach from 1.25 lakh to 4 lakh stores within the next two to three years.

Material shortage for athleisure line due to high demand  

The athleisure segment is making a significant contribution to revenue, expected to grow by 35-40% and reach a 30% share.

However, the company is facing a material shortage for its athleisure line due to high demand.

Unstable revenue growth

Volatile revenue growth in recent years is attributed to high cotton costs, but steady demand is expected as the company's products are essential. Falling cotton prices and government support will help stabilize margins and achieve the target operating margin of 12%-13%.

Author’s Posts