30 March 2022, Mumbai:
HEADFIRST INTO THE METAVERSE
It has given its mascot G-NO a digital upgrade. Introducing our limited edition NFT collection. 10 unique avatars. 1 badass rhino. The G-NO NFTs will go to auction on Rarible.
ALSO READ Fashion designers ride on NFT bandwagon
Each G-No tells a story
Each G-NO has been meticulously crafted using digital denim fabrics alongside.
G-Star’s trademark details.
Collectors will be the first to own a piece of G-Star RAW’s Digitial denim whilst simultaneously owning a piece of our brand’s legacy.
RELATED NEWS Diesel: Launches NFT platform
G-NO is G-Star RAW’s collectable rhino mascot.
The original G-NO was created back in 2007 as a physical mascot and was only available for sale in stores twice a year.
G-NO was created by one of G-Star’s longest serving employees.
Now G-NO has had a digital upgrade as a collectable NFT avatar.
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CREDITS: G-Star (The news article has not been edited by DFU Publications staff)
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