Tara Sutaria roped in as brand ambassador by Madame
01 April 2022, Mumbai:
Tara Sutaria has been signed as the new face of Madame.
The Bollywood actor will endorse the brand’s new Spring/Summer and Autumn/Winter collection.
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Through this initiative, Madame aims to support Indian women who dare to achieve their dreams, says Sumedha Jain, Head-Marketing and Communications.
The Spring/Summer’22 collection contains capsules such as Sorbet Blue, Lilac Sage, Indigo Breeze.
Both collections target Indian women who desire to dress stylishly and keep up with the latest fashion trends.
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The new collection and the brand’s association with Tara Sutaria will attract both existing and new buyers, adds Jain.
A major fashion brand by Jain Amar Clothing, Madame is targeted toward young fashionable Indian women.
The brand’s first flagship store was launched in the year 2002 in Mumbai and by 2004, it had 25 stores across India.
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