M&S enters the homeware market in India

26 February 2022, Mumbai:

With the debut of its homeware line in India, British retailer Marks & Spencer has joined the homeware market. The bedding, bathroom, wellness, and eating categories will all be represented in the collection.

Apart from e-commerce channel partners Ajio and Myntra, it will be accessible at select shops and on the company's website.

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"We're aiming for quality-conscious city dwellers who want to get the most bang for their buck."

In a statement, James Munson, Marks & Spencer managing director India, stated, "Those who aspire to contemporary and attractive homes while also wanting solutions that are intended to last using materials selected with care."

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*Figures mentioned in the above article have been sourced from Business Standard & Fashion Network article.