29 April 2023, Mumbai
Zara has opened its latest concept store in Bengaluru, India, strategically choosing a city known as one of India's major business hubs and a hub for tech-savvy consumers.
The two-story store spans 23,000 square feet at Forum Mall and features advanced customer experience features, including the integration of online and in-store shopping, self-checkout services, and the Zara app's Store Mode functionality.
Customers can enjoy a seamless shopping experience by browsing items in-store via the app, ordering for collection in-store within two hours, and locating items in the store.
Moreover, the store's eco-friendly measures are expected to attract a significant number of customers looking for sustainable shopping options.
The store offers a wide range of clothing and accessories for women, men, and kids.
