Barcelona to open 200 stores by March 2023

Barcelona to open 200 stores by March 2023

31 March 2022, Mumbai:

After opening its latest retail outlet in Patna, Bihar, Stitched Textiles’s menswear brand Barcelona plans to open 200 stores across India by March 2023.

Barcelona’s new store in Patna features a wide range of men’s western-style casual wear including an entire wall dedicated to denim.

 

ALSO READ Barcelona, Menswear brand introduces 'B2B App to streamline distribution

The spacious store houses a wide array of logo and slogan t-shirts as well as more formal blazers and accessories.

Barcelona also plans to scale up its business-to-business mobile app that is designed to facilitate the business’ wholesale retail operations and expand its distribution network.

RELATED NEWS Barcelona targets second tier

In order to scale up its operations, the business will hire an additional 300 sales officers.

Launched in 2015, Barcelona currently has a retail presence in cities including Ahmedabad, Vadodara, Indore, Jaipur, Bhopal, Ranchi, and Kolhapur among others.

The brand aims to target Tier II and III cities to tap into the non-metro market for branded apparel which the business sees as a large growth opportunity. 

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CREDITS: Fashion Network report.

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