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Shiseido Co. to launch NARS cosmetics in India

18 September 2023, Mumbai

Shiseido Co., Japan's largest cosmetics company, is making a significant move into the Indian market by launching its inaugural makeup brand, NARS Cosmetics, after nearly a decade.

Marking a Significant Move into the Booming Consumer Market

The company has entered into a partnership with Shoppers Stop Ltd.'s Global SS Beauty Brands and plans to open 14 stores in New Delhi and Mumbai this year, in addition to showcasing NARS products through Sephora outlets under the umbrella of LVMH Moet Hennessy Louis Vuitton SE.

This move comes as India's consumer market is booming, with growing demand for high-quality cosmetics products. Shiseido is hoping to capitalize on this trend and establish a strong presence in the Indian market.

NARS Cosmetics is a popular makeup brand known for its high-quality products and innovative formulas. The brand is also known for its inclusive approach to beauty, offering a wide range of shades and finishes to suit all skin tones and types.

Shiseido's launch of NARS Cosmetics in India is a major event for the Indian beauty industry. It is sure to generate excitement among Indian consumers and further fuel the growth of the country's cosmetics market.

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Shiseido Co. to launch NARS cosmetics in India

Firehouse Subs to Open 100 Restaurants in UAE and Oman in Next Decade

Firehouse Subs, a fast-casual restaurant chain known for its hearty sandwiches and commitment to public safety, announced today that it will open more than 100 restaurants in the United Arab Emirates and Oman in the next decade. The expansion is part of a partnership with Apparel Group, a Dubai-based fashion and lifestyle conglomerate.

Firehouse Subs was founded in Jacksonville, Florida in 1994 by two brothers and former firefighters. The chain has since grown to over 1,200 locations in the United States and Canada. The restaurants are known for their signature subs, which are made with premium ingredients and steamed to perfection. Firehouse Subs also donates a portion of its proceeds to firehouses and other first responder organizations.

“We are excited to partner with Apparel Group to bring Firehouse Subs to the Middle East,” said David Shear, President of International for Restaurant Brands International, which owns Firehouse Subs. “Apparel Group has a proven track record of success in the region, and we believe they are the right partner to help us grow our brand in this important market.”

Neeraj Teckchandani, CEO of Apparel Group, said, “Firehouse Subs is a great fit for the Middle East market. Our customers are looking for high-quality food and a strong commitment to community, and Firehouse Subs delivers on both counts.”

The first Firehouse Subs restaurants in the UAE and Oman are expected to open in 2024.

Firehouse Subs to Open 100 Restaurants in UAE and Oman in Next Decade

Lara Dutta Bhupati endorses Gritzo Supermilk Height Plus for children

16 September 2023, Mumbai

Lara Dutta Bhupati, a celebrated actress and mother of two, has endorsed Gritzo Supermilk Height Plus, a personalized nutrition drink for children.

In a market abundant with numerous nutritional options, the task of selecting the perfect nourishment for a growing child becomes a top priority.

Gritzo Supermilk Height Plus is enriched with essential macro and micronutrients such as protein, calcium, vitamin D3, Ashwagandha, zinc, iron, and Amla, all of which are crucial for the early development of children.

Gritzo offers personalized nutrition according to age, gender and health goals. For instance, Gritzo Supermilk Height Plus is specifically designed for children aged 8 to 12 years old, who are going through a growth spurt.

Quotes:

Lara: "I am thrilled to be associated with Gritzo and join them in the journey of spreading awareness on the relevance of nutrition for growing children."

Lara: "I urge all mothers to choose Gritzo Supermilk Height Plus for their children and give them the best possible start in life."

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42nd HKTDC Hong Kong Watch & Clock Fair and 11th Salon de TE Conclude Successfully

12 September 2023, Mumbai

Event Attracts Nearly 15,000 Buyers from 95 Countries and Regions

The 42nd HKTDC Hong Kong Watch & Clock Fair and 11th Salon de TE concluded successfully yesterday, with nearly 15,000 buyers from 95 countries and regions attending the four-day physical fairs. The event was held under the EXHIBITION+ hybrid model, which also included an online exhibition that will continue until 16 September.

The fairs were well-received by exhibitors and buyers alike. Many exhibitors reported receiving orders on the spot, and buyers were impressed by the wide range of products on display. The debut "Guo Chao" theme, which showcased timepieces that blend Chinese cultural elements with exquisite craftsmanship, was also a major draw.

Key findings from the on-site survey:

  • Nearly 60% of respondents expect overall sales to grow in the next two years.
  • South Korea, Australia & Pacific Islands, North America and Japan are seen as the most promising markets.
  • Smartwatches are expected to remain the most popular watch category, followed by mechanical watches and automatic watches.

The HKTDC's Click2Match service was also well-received. Many exhibitors and buyers reported that it had helped them to connect with potential business partners. The new Scan2Match function was also praised for its convenience, allowing buyers to bookmark exhibitors, browse product information and make enquiries even after the physical fair has ended.

The 42nd HKTDC Hong Kong Watch & Clock Fair and 11th Salon de TE were a great success, and they helped to showcase the latest trends in the watch and clock industry. The event also provided a valuable platform for exhibitors and buyers to connect and do business.

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Kicky & Perky Frilluxe Collection

25 September 2023, Mumbai

A Symphony of Modern Grandeur and Elegance

Kicky & Perky, a renowned jewelry brand, has launched its exquisite Frilluxe Collection, a pinnacle of modern grandeur and elegance. This collection features expertly crafted accessories, including the alluring Curlicue Ruby Earrings and Enchanted Cascade Earrings etc.

Each piece in the Frilluxe Collection is a symphony of posh attractiveness, exuding luxury and enjoyment. These timeless treasures are odes to the brand's vision of catapulting Indian fashion to global acclaim.

About Brand

Kicky & Perky Jewels, founded in 2022 by Preeti Khandelwal, Aditi Khandelwal, and Shalini Khandelwal, is a paragon of timeless elegance and masterful artistry.

With its diverse repertoire of over 200 designs and the promise of five new luxurious collections, including Frilluxe, Kicky & Perky Jewels is more than just jewelry; it's a symphony of artistry, passion, and timeless allure.

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Liberty Shoes becomes official footwear partner of Indian contingent for 2023 Asian Games

12 September 2023, Mumbai

IOA unveils official ceremonial attire and sports gear for Indian athletes

The Indian Olympic Association (IOA) has unveiled the official ceremonial attire and sports gear for the Indian contingent competing in the upcoming 2023 Asian Games. The Asian Games, a highly awaited event scheduled to be held in Hangzhou, China, from September 23 to October 8, has garnered significant attention.

During this historic occasion, LIBERTY SHOES, a renowned Indian footwear brand, proudly announced its partnership with the Indian Olympic Association (IOA) as the official ceremonial footwear sponsor for the Indian athletes participating in the Asian Games 2023.

With more than 600 Indian athletes set to make their mark in China, the ambitious goal of achieving a record-breaking 100 medals is the focus.

Liberty Shoes expresses excitement over partnership.

Collaboration underscores support for India's sporting excellence

This exciting collaboration between Liberty Shoes and the Indian Olympic Association not only represents a significant milestone for the brand but also underscores their unwavering support and commitment to India's sporting excellence on the global stage.

As the Asian Games 2023 draws near, the nation eagerly awaits the outstanding performances of its athletes, proudly donning Liberty Shoes' specially crafted footwear.

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Focus on plus size inclusivity in brand portfolios and social acceptance

20 September 2023, Mumbai

The self- and social acceptance of women with bigger and curvier bodies underlying thebig is also beautiful’ concept has brought about a major change in the fashion segment with many established brands and all-new brands now adding plus size segments to their portfolio.

This trend is also being seen in Indian fashion clothing as the plus size segment of those who wear sizes from the UK 14-28 and beyond is rapidly becoming half the total consumers in India, states Statista, a German market, and consumer data company.

A majority of the 16-59 age group women fall in the obese category and wear sizes 1X to 6X and now even extended sizes 7X and above are being included as an extended portfolio for many retailers.

While customers increasingly seek body positivity and size inclusivity in mainstream fashion, retailers are cohesively working to introduce new portfolios in plus size clothing by introducing new lines of apparel and bigger models to advertise these.

 

Plus size market growth curve is on the rise

A report on the Plus Size Clothing Market 2023-30 by MarketDigits, a US-based leading business research and consulting company reveals the market is expected to rapidly grow at a 5.7 per cent CAGR during the forecast period. The study categorizes the market as formal wear, sportswear, and casual wear.

Currently valued at $288 billion the market is expected to reach $501.35 billion by 2030 with plus-size clothing sector for both men and women expected to move north. 

Findings

The report has highlighted how the plus size clothing market can help organizations develop more successful plans on emerging fashion trends and improved products and the key drivers of the plus size market.

These market drivers include: propelling the body positivity movement ahead and embracing diverse body types in garments as rising obesity rates have led to greater demand for inclusive plus-size clothing.

However, with heightened post-Covid awareness of health and fitness, there is a growing demand for activewear and athleisure in plus sizes for all body types and not necessarily the gym worked-out model types.

Plus size bandwagon gets heavier with new brands

In the global markets, many renowned brands have added plus sizes to their existing portfolio. Mid-segment brands like Walmart have launched a new plus-size brand named Terra and Sky in 2018.

Other high-street brands such as River Island, Marks & Spencer, and New Look are now offering an all-new range of plus-size items to suit increased demand in post-covid times

Nuances

Many specialized brands such as FabAlley Curve, Alto Moda by Pantaloons, Gia by Westside, PlusS, and ASOS Curve are doing well while other premium brands have added a plus size segment.

Strong fashion marketing and promotional efforts on the covers of Indian and foreign magazine editions have increased women’s body acceptance, which has been increased by curvy celebrity endorsements and a positive public impression of plus-size men and women.

Sports and fitness brands such as Adidas, Nike, Puma, and Asos have all added plus-size sports and athleisure garments to their collections that can go up to 3X sizes.

Tailwinds

The increased penetration of e-commerce platforms has encouraged the ease of online shopping to customers across India with easy delivery to far more locations along with a variety of payment modes.

Many brands now have plus-size celebrities endorsing clothes to celebrate body positivity while others focus on customization and personalization allowing customers to tailor clothing to their specific measurements.

The new trend of global consumers increasingly buying clothes that are not made for models but for real women who flatter their curves will keep propelling the plus-size segment further over the next decade.

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