... for entire households. In fashion, this means Gen Z preferences in streetwear, comfort silhouettes, premium basics, and creator-backed labels increasingly influence millennial and Gen X purchasing decisions. ...
... H&M, and US Polo Assn while mimicking the rapid dispatch characteristic of grocery apps.
This hybrid approach signals that the utility segment, basics, athleisure, and seasonal essentials is moving toward ...
... India’s menswear sector thrived on unorganized tailors and local outlets, offering volume-driven basics. The transition to branded retail is now increasing. Analysts project the organized menswear segment ...
... athletic performance and athleisure segment. This format aggregates global brands such as Nike, Asics, and New Balance, directly addressing the shifting consumer preference toward fitness-oriented fashion. ...
... human-led approach is a direct counter to the "Utility-First" model of Q-Commerce.
While platforms like Zepto deliver basics in under 15 minutes, established brands are using these platforms as "Dark Store" ...
... urban, and financially independent women are increasingly prioritising fit, fabric quality, and design, accelerating the transition from mass-market basics to premium, fashion-forward offerings.
Read ...
... low-margin ones (like basics).
• Cross-functional insight: It bridges the goals of the merchandising team (speed of turnover) with those of finance (profitability and ROI).
DFU Profile
A product ...
12 August 2025, Mumbai
Japanese sportswear brand Asics India aims to expand its retail presence to 200 stores by 2026-end. This expansion will include the launch of its first company-owned outlet later ...
23 October 2025, Mumbai
Global Japanese sportswear giant, Asics has opened its first-ever Company-Owned Company-Operated (COCO) store in India, marking a major shift in its retail strategy. The new ...
13 August 2025, Mumbai
Renowned sportswear brand, Asics India plans to expand its retail network to 200 stores by 2026-end. This expansion strategy will be complemented by the opening of its first-ever ...
12 August 2025, Mumbai
Japanese sportswear brand Asics India aims to expand its retail presence to 200 stores by 2026-end. This expansion will include the launch of its first company-owned outlet later ...
23 October 2025, Mumbai
Global Japanese sportswear giant, Asics has opened its first-ever Company-Owned Company-Operated (COCO) store in India, marking a major shift in its retail strategy. The new ...
13 August 2025, Mumbai
Renowned sportswear brand, Asics India plans to expand its retail network to 200 stores by 2026-end. This expansion strategy will be complemented by the opening of its first-ever ...
12 August 2025, Mumbai
Japanese sportswear brand Asics India aims to expand its retail presence to 200 stores by 2026-end. This expansion will include the launch of its first company-owned outlet later ...