Multi-brand e-commerce platform NykaaFashion has launched a new homewear segment on its platform known as ‘Home Fashion. The segment offers kitchen essentials, furnishings, décor accessories, bath products, ...
NykaaFashion has launched a new sustainability edit that features a mix of sustainability-focused labels from across established as well as upcoming fashion brands. This carefully curated list represents ...
NykaaFashion, a multi-brand fashion e-commerce platform has acquired online jewellery brand Pipa Bella to expand its jewellery category to offer fashion jewellery and accessories.
As per Economic Times, ...
Online retailer NykaaFashion has launched a new athleisure and activewear range under Nykd brand.
The Nykd All Day range will sell basic T-shirts, joggers, sports bras and tank tops. The range will ...
Nykaa's retail’s fashion and accessories arm, Nykaa Fashion plans to open 15 new stores over the next few months across metros. The company opened its first store at Ambience Mall in Vasant Kunj, New Delhi, ...
NykaaFashion has forayed into offline retail with its first store in Ambience Mall in Delhi's Vasant Kunj area. The store will open in early December. Nykaa first started as an online beauty retailer in ...
... retailer Shein continued to dominate cross-border fashion traffic with website visitors growing 70 per cent year-on-year, while platforms including Nykaa Fashion and Nike also recorded strong gains through ...
... platforms, margins deteriorated rapidly, forcing weaker players out of the market.
Nykaa’s playbook
Among the few scaled success stories, Nykaa has emerged as a case study in long-term value creation. ...
India’s leading beauty and lifestyle retailer, Nykaa has initiated a multi-year strategic collaboration with OpenAI to transition its digital storefronts from traditional search-and-scroll interfaces to ...
... by Reliance to strengthen its market position amid escalating competition from domestic rivals like Myntra and NykaaFashion.
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Expanding the fashion mandate
Concurrent with Karwa’s appointment, ...
... with its first store in Delhi, a collaboration with Metro Brands (for physical stores) and NykaaFashion (for online operations).
Dockers, the American apparel brand, made a re-entry through a partnership ...
08 November 2025, Mumbai
Parent company of the popular fashion and beauty retailer Nykaa, FSN E-Commerce Ventures reported robust financial results in Q2, FY26 that ended in September 2025.
MUCH ...
29 October 2025, Mumbai
Global retailer H&M is significantly expanding its digital presence in India by launching its apparel and beauty collections on the Nykaa and Nykaa Fashion platforms this November. ...
NykaaFashion has on-boarded Indian actor Ishaan Khatter and Bollywood actress Shanaya Kapoor as its new brand ambassadors.
Fashion Guru
As tastemakers shaping culture and conversation, Khatter and ...
26 September 2025, Mumbai
Nykaa has added global icon Deepika Padukone as its new Brand Ambassador, marking one of the most significant celebrity collaborations for the platform to date.
Read our ...
05 February 2025, Mumbai
Expanding its portfolio, multi-brand e-commerce retailer, NykaaFashion has launched menswear brand Snitch on its platform.
On this platform, Snitch will offer a wide range ...
23 January 2026, Mumbai
The launch of the Kay Beauty x Falguni Shane Peacock (FSP) limited-edition collection marks a crucial shift in the ‘affordable luxury’ segment. By combining Nykaa’s retail dominance ...
06 January 2025, Mumbai
Parent entity of Nykaa, FSN E-Commerce Ventures has issued a robust operational update for Q3, FY26, projecting consolidated Gross Merchandise Value (GMV) and Net Sales Value ...
06 December 2025, Mumbai
Fast-growing innerwear and athleisure private label of NykaaFashion, Nykd by Nykaa, has significantly expanded its physical presence, announcing five new store openings—including ...