13 December 2022, Mumbai
Kewal Kiran Clothing is the title sponsor for the India-Bangladesh test series.
Kewal Kiran Clothing is India’s largest branded apparel manufacturer known for the brand Killer Jeans. Kewal Kiran has always promoted cricket by showcasing Killer along with its other in-house brands LawmanPg3, Integriti, Easies, Desibelle in the sponsorship arena and strongly believes that cricket is a very important medium for brand enhancement.
The partnership offers a unique opportunity to be a part of this series, especially in Bangladesh, which is one of the prominent cricketing nations in the world. Kewal Kiran coming in as the title sponsor of the India-Bangladesh test series is not only a testimony to their commitment toward creating far reaching brand visibility and enhancement through sports but at the same time a commitment of support for the growth and development of sports in the region and a new emerging market like Bangladesh.
Kewal Kiran has created a niche in the apparel segment which is unique and at the same time ever expanding with its broader marketing and strategic outlook. Kewal Kiran Clothing’s net profit rose by 45 per cent for the second quarter. During the quarter, Kewal Kiran added 38 new exclusive brand outlets across the country to take its tally to 419 and plans to further strengthen it by opening new stores over the next two quarters.
