- 41. The ‘Now’ Wardrobe: Why quick-commerce fashion has hit scale in India
- (Apparel)
- 26 May 2026, Mumbai Eighteen months ago, quick-commerce fashion was dismissed as an expensive experiment with little long-term viability. Critics argued that apparel could never fit into the same rapid-delivery ...
- Created on 26 May 2026
- 42. India’s fashion retail eyes the silver spend as 50+ consumers redefine premium growth
- (Fashion)
- For over a decade, India’s apparel industry pursued the youth market with relentless intensity. Fast fashion cycles, influencer-led discovery, and price-sensitive consumption patterns became the dominant ...
- Created on 21 May 2026
- 43. E-retail sector evolves as Gen Z captures 50% share in online fashion
- (Retail)
- India’s e-retail sector is undergoing a profound structural evolution as Gen Z captures nearly 50 per cent of the market share in online fashion and beauty. With the industry’s gross merchandise value ...
- Created on 21 May 2026
- 44. Monetizing the Big Screen: Virgio capitalizes on nostalgia to scale clean fashion
- (Apparel)
- 20 May 2026, Mumbai Homegrown fashion-tech brand Virgio has executed an aggressive commercial strategy by synchronizing its newly unveiled ‘Devil Approved Drop’ with the highly anticipated theatrical ...
- Created on 20 May 2026
- 45. South India lures global fashion as H&M Group secures footprint in Bengaluru
- (Apparel)
- 20 May 2026, Mumbai The luxury and premium apparel sector in India is experiencing structural growth as global brands seek expansion outside traditional northern strongholds. In a strategic move to capture ...
- Created on 20 May 2026
- 46. From Bridal to Dailywear: How Gen Z is rewiring India’s ethnic fashion economy
- (Apparel)
- ... festive purchases, the sector is now being powered by Gen Z shoppers who are integrating ethnic fashion into daily wardrobes, accelerating the rise of fusion silhouettes, masstige pricing and fast-fashion ...
- Created on 20 May 2026
- 47. Organized value retailers realign corporate leadership to boost profitability
- (Apparel)
- ... to 4.3 per cent as elevated distribution costs and quick-commerce infiltration chipped away at high-turnover grocery lines. Because fashion items command a gross margin up to double that of processed food ...
- Created on 18 May 2026
- 48. Retailers shift to high-engagement hubs as Tier III and IV markets mature
- (Apparel)
- ... DFU Profile The divergence of value and premium segments A widening performance gap is visible between value-driven and premium retail tiers. Premium fashion stores report robust engagement and lower ...
- Created on 15 May 2026
- 49. Ownership loses appeal as India’s Gen Z drives fashion resale revolution
- (Apparel)
- 15 May 2026, Mumbai For decades, growth was in the Indian fashion industry was measured through expansion in manufacturing capacity, seasonal collections, and aggressive retail footprint development. ...
- Created on 15 May 2026
- 50. Immersive visualization reshapes e-commerce as luxury retailers target consumer confidence
- (Apparel)
- ... Addressing this challenge, Aza Fashions has deployed an immersive online fitting experience named ‘The Look. On You.’ that allows users to instantly view garments on their own profiles. Unlike basic overlay ...
- Created on 14 May 2026
- 51. fashion retailers
- (Tags)
- fashion retailers
- Created on 02 April 2026
- 52. Margin Meltdown: Why Indian fashion e-commerce cannot afford returns
- (Article tagged with: fashion retailers)
- ... The cumulative effect is a net loss, not a break-even, for online fashion retailers. The financial anatomy of a returned SKU is stark: reverse logistics typically consumes 12-15 per cent of the product ...
- Created on 02 April 2026
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