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Tue, Jan 20, 2026

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Fashion Brand & Retail News

1. VIP Clothing launches sub-brands VIP and Frenchie on quick-commerce platform Blinkit: (Apparel); 23 July, Mumbai 2025 India’s leading innerwear brand, VIP Clothing has partnered with Eternal Group-owned Blinkit to launch its flagship sub-brands, VIP and Frenchie, on the quick-commerce platform. ...; Created on 23 July 2025
2. Quick Commerce 2.0: Slower, safer, and more profitable for fashion retail: (Apparel); 16 January 2026, Mumbai The era of instant gratification is facing its first major reckoning. For years, the promise of 10-minute delivery was the crown jewel of India’s hyperlocal startups like Blinkit, ...; Created on 16 January 2026
3. Offline Fashion Retail Goes Beyond Omni-channel in 2026: Weaponizing the $163B online surge as a ‘Force Multiplier’: (Brands-To-Retail); ... to a walk-in customer in a Mumbai store, that specific size and fit must be instantly wiped from the Blinkit, Zepto, and Myntra feeds globally. Brands that have mastered this real-time "Single View of ...; Created on 02 January 2026
4. Fast Fashion, Faster Delivery: How Q-commerce is redefining retail in India: (Apparel); ... to touch $9.5 billion by 2028, growing at a CAGR of 24 per cent. Players such as Zepto, Blinkit, and Swiggy Instamart have rewritten the logistics playbook, leveraging micro-warehouses, real-time data, ...; Created on 20 November 2025
5. Click, watch, buy, Google’s suite transforms India’s festive shopping season: (Apparel); ... like Myntra, Blinkit, Swiggy, and Zepto. By harnessing artificial intelligence and first-party data, the Commerce Media Suite promises to help brands boost visibility, reduce customer acquisition costs, ...; Created on 22 August 2025
6. Google launches new Commerce Media Suite: (Apparel); ... YouTube, Display, Discover, and Gmail - and drive them directly to marketplace listings on platforms like Blinkit, Swiggy, Zepto, and Myntra. According to Google, using AI-driven performance tools, the ...; Created on 14 August 2025
7. VIP Clothing records Rs 22.3 million net profit in Q1, FY26: (Apparel); ... like Blinkit, Swiggy Instamart, and Zepto, has also been a key driver. This integration allows for rapid product delivery in minutes, putting VIP in step with evolving consumer behaviors and solidifying ...; Created on 08 August 2025
8. India’s Quick-Commerce Sprint: Urban boom, rural drag, and fashion’s fast lane: (Apparel); ... of two India’s: one sprinting towards ultra-fast convenience, the other cautiously inching forward. Fashion Guru Metros dominate while non-metros stall Quick-commerce players like Blinkit, Zepto, ...; Created on 11 July 2025
9. GOV from Q-commerce to rise to Rs 2 lakh crore by FY28: CareEdge Ratings: (Apparel); ... Ratings, the sector is experiencing explosive growth, with consumers ordering goods worth Rs 64,000 crore (approximately $7.6 billion) from platforms like Blinkit and Instamart in FY25. The revenue ...; Created on 11 July 2025
10. Divine Hindu to expand products range in India and internationally: (Apparel); ... across India through major e-commerce platforms like Amazon, Flipkart, Myntra, Blinkit, Zepto, and Instamart. The brand also has plans to enter the international market, starting with Amazon Global in ...; Created on 08 July 2025
11. Bonjour plans 50 EBOs in NCR: (Retail); India’s first multinational socks brand, Bonjour aims to open around 50 EBOs in the National Capital Region (NCR), with a store roughly every six to nine miles. The brand’s main focus is on high street ...; Created on 28 April 2025
12. US-based fashion house Rzler to launch new luxury lifestyle brand in India: (Fashion); ... Blinkit, and Flipkart Minutes, ensuring its scents are easily accessible across India. A next-generation luxury lifestyle brand founded by US tech entrepreneur Jason Averill, Rzler built on charisma, ...; Created on 06 April 2025
13. Value of India’s quick commerce market rises fivefold to $6-$7 billion since 2022: Report: (Retail); ... Bain & Company and Flipkart.. Led by companies like Zomato's Blinkit, these rapid delivery platforms currently represent a significant chunk of the e-retail pie, accounting for one-tenth of all online ...; Created on 28 March 2025
14. Tracing the evolution of socks industry in India with Supersox: (Lifestyle); ... It's not something that any brand can ignore. Supersox has adapted to this changing landscape by establishing a strong presence across various online platforms, including Zepto, Blinkit, Amazon, Myntra, ...; Created on 11 March 2025
15. Myntra receives $81 million investment from Flipkart: (Apparel); ... competition with quick commerce players like Blinkit, Zepto, and Swiggy Instamart, which have also started offering apparel deliveries in partnership with various brands. Besides its core fashion business, ...; Created on 07 February 2025
16. Amazon India set to enter quick commerce with Tez launch: (Apparel); ... delivery market globally, a sector estimated to reach $7 billion in 2024. Initially planned for Q1 2025, the rollout has been accelerated to compete with established players like Blinkit, Zepto, and ...; Created on 26 November 2024
17. Piyush Goyal urges e-commerce firms to comply with FDI laws: (Apparel); ... of All India Traders (CAIT) accused quick-commerce platforms like Blinkit, Instamart, and Zepto of undermining kirana businesses by misusing FDI norms and offering unsustainable discounts to cover losses. ...; Created on 22 November 2024
18. Adidas Stripes a Hit in India: Cricket jersey sales boom and brand buzz: (Apparel); ... encompassing online platforms, traditional stores, and even quick-commerce services like Blinkit, ensure jerseys are readily available to fans. Adidas' marketing campaigns around the BCCI partnership, ...; Created on 17 June 2024
19. India's Q-Commerce Boom: A race against the clock for convenienc: (Apparel); ... a seamless user experience for on-the-go purchases. • Deep pockets and innovation: Well-funded startups like Dunzo, Swiggy Instamart, Zomato Blinkit, and even established players like Amazon Fresh are ...; Created on 09 May 2024
20. Local businesses feel the brunt of rapid e-commerce growth: (Retail); ... battle with Blinkit a quick commerce company, over alleged failure to provide basic fair pay which led to strikes that forced Blinkit to cease operations at many of its centers. Gig workers; Swiggy, ...; Created on 17 August 2023