- 1. Superdry Sport targets India’s billion-dollar activewear prize with dedicated retail push
- (Apparel)
- 25 April 2026, Mumbai In a decisive departure from its traditional lifestyle-centric retail model, Superdry has launched its first dedicated ‘Sport’ flagship in Mumbai, marking a major offensive into ...
- Created on 25 April 2026
- 2. Lacoste redefines ‘fashion-sport’ with new brand identity in India
- (Apparel)
- 22 April 2026, Mumbai Lacoste is transitioning from traditional sportswear to a sophisticated ‘fashion-sport’ positioning. The brand has introduced a renewed visual identity in the Indian market under ...
- Created on 22 April 2026
- 3. TechnoSport drives Rs 1,000 crore revenue goal with leadership change
- (Apparel)
- 17 April 2026, Mumbai A rapidly scaling leader in the Indian activewear segment, TechnoSport has appointed Sachin Tandon as Chief Planning and Supply Chain Officer. This executive move is designed to ...
- Created on 17 April 2026
- 4. Vertical integration and retail velocity drive TechnoSport toward $120 million milestone
- (Apparel)
- ... wear brand, TechnoSport has announced a strategic roadmap to surpass Rs 1,000 crore (approximately $120 million) in revenue by the FY26-27. This target follows a robust performance in FY25, where the company ...
- Created on 06 April 2026
- 5. Kelme debuts in Noida as high-performance sportswear demand rises
- (Apparel)
- ... on March 23, 2026, in partnership with RSN Sports, the 1,000-sq-ft facility marks the beginning of a nationwide retail blitz. Unlike competitors focused on general athleisure, Kelme is targeting the ‘performance ...
- Created on 23 March 2026
- 6. Brandman Retail, Anta Group team up to launch sportswear companies in India
- (Apparel)
- 13 March 2026, Mumbai Brandman Retail has announced a definitive strategic partnership with the Anta Group to introduce global sportswear powerhouses Wilson Sporting Goods and Anta to the Indian market. ...
- Created on 13 March 2026
- 7. Reebok leads the global shift, performance and utility over hype in sportswear
- (Brands-To-Retail)
- The global sportswear industry is shedding its old skin. For nearly a decade, growth was driven by the cultural halo of athleisure, soft silhouettes, logo-heavy drops and Instagram-friendly collaborations ...
- Created on 12 March 2026
- 8. TechnoSport hits 34-store milestone with high-engagement Hassan launch
- (Apparel)
- 02 February 2026, Mumbai India’s rapidly ascending performance-wear powerhouse, TechnoSport has accelerated its physical retail offensive with the inauguration of its 34th EBO in Hassan, Karnataka. This ...
- Created on 02 February 2026
- 9. Shark Shopfits taps into $2 billion athletic apparel market with new Sports Yard Bengaluru flagship
- (Apparel)
- 09 January 2025, Mumbai The inauguration of Sports Yard’s debut flagship in Bengaluru marks a strategic entry into India’s organized sports retail sector, which is projected to reach $2.1 billion by ...
- Created on 09 January 2026
- 10. Lotto appoints Sania Mirza as Chief Advisor-Women’s Sports
- (Apparel)
- 07 January 2025, Mumbai By appointing tennis icon Sania Mirza as Chief Advisor for Women’s Sports, Lotto positions itself to capture a significant share of a market where women's apparel now leads the ...
- Created on 07 January 2026
- 11. Technosport expands retail offerings with new EBO launch in Hyderabad
- (Apparel)
- 17 December 2025, Mumbai Bengaluru-based activewear brand, Technosport has expanded its retail offerings with the launch of its third EBO in Hyderabad at the newly minted Lakeshore Mall, Kukatpally. ...
- Created on 17 December 2025
- 12. Superdry launches new performance-wear category, Superdry Sport in India
- (Apparel)
- 11 December 2025, Mumbai Fashion and lifestyle brand Superdry has launched its new performance-wear category, Superdry Sport, in the Indian market. Know More This move is a strategic effort to capture ...
- Created on 11 December 2025
- 13. TechnoSport celebrates largest EBO opening with a bold new campaign
- (Apparel)
- 10 December 2025, Mumbai A fast-growing Indian apparel brand, TechnoSport has launched a bold and innovative campaign that redefines the landscape of retail launches. Celebrating the opening of its ...
- Created on 10 December 2025
- 14. TechnoSport to double EBO count by 2025-end
- (Apparel)
- 05 December 2025, Mumbai TechnoSport aims to seize a larger share of India’s booming sportswear market by expanding its double its EBO count from 28 to 50 by 2025-end. The brand is currently launching ...
- Created on 05 December 2025
- 15. TechnoSport launches operations on M-Now
- (Apparel)
- 05 November 2025, Mumbai Activewear brand TechnoSport has officially launched on Myntra’s hyperlocal delivery service, M-Now, This move is part of the brand's strategy to strengthen its distribution ...
- Created on 05 November 2025
- 16. TechnoSport launches two new EBOs in Haryana and Tamil Nadu
- (Apparel)
- 31 October 2025, Mumbai India’s fastest-growing activewear brand, TechnoSport, has reached a major milestone in its nationwide expansion by launching two new Exclusive Brand Outlets (EBOs) in Gurugram, ...
- Created on 31 October 2025
- 17. TechnoSport strengthens kids’ activewear portfolio with a new collection on FirstCry
- (Apparel)
- 01 October 2025, Mumbai TechnoSport has strengthened its kids' activewear portfolio by launching a new collection on the leading platform for baby and children’s products- FirstCry. Targeting children ...
- Created on 01 October 2025
- 18. Red Chief launches new collection of sports shoes
- (Apparel)
- 06 August 2025, Mumbai A well-known premium leather footwear brand, Red Chief is venturing into the fashion and lifestyle market with its new line of Red Chief Sports Shoes. Building on its reputation ...
- Created on 06 August 2025
- 19. TechnoSport launches maiden EBO in Chennai
- (Apparel)
- 06 August 2025, Mumbai A rapidly growing activewear brand in India, TechnoSport has launched its first exclusive brand outlet (EBO) in Chennai. Located in the popular Besant Nagar neighborhood, the ...
- Created on 06 August 2025
- 20. Adidas strengthens retail strategy with second ‘Home of Sports’ store in Mumbai
- (Apparel)
- 05 August 2025, Mumbai Strengthening its retail strategy in India, sportswear brand adidas has launched its second ‘Home of Sports’ concept store in Mumbai. Located at Sky City Mall in Borivali, this ...
- Created on 05 August 2025
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