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Thu, Mar 19, 2026

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Fashion Brand & Retail News

41. India’s digital platforms face strict scrutiny over ‘Unfair Consumer Practices’: (Apparel); ... have historically plagued the sector. Fashion Guru Major fashion players like Myntra, Ajio, and Tira Beauty are among the companies that have declared compliance, many having conducted third-party ...; Created on 21 November 2025
42. The New Economics of Fashion: Why efficiency beats expansion in India’s retail race: (Apparel); ... Its approach is rooted in scale, ecosystem leverage, and platform integration. Reliance operates across store formats multi-brand outlets, large-format stores, and digital platforms like Ajio creating ...; Created on 13 November 2025
43. Stylox Fashion secures $340,000 to fuel D2C expansion: (Apparel); ... one that prioritizes direct customer engagement. Visit for more The brand will strengthen its presence on leading digital platforms, including its own website, Myntra, Amazon, Flipkart, Ajio, and international ...; Created on 23 October 2025
44. RRVL registers 18% Y-o-Y growth in gross revenue in Q2, FY26: (Apparel); ... emerging formats like Yousta and Azorte registered 66 per cent Y-o-Y growth, with Yousta reaching a milestone of 100 stores. E-commerce platform Ajio saw steady growth, expanding its catalogue by 35 per ...; Created on 20 October 2025
45. The Bear House opens debut retail store in Chandigarh: (Apparel); ... on major e-commerce platforms including Myntra, Ajio, Flipkart, and Amazon, the new Chandigarh store is a key step in their ongoing efforts to grow their physical retail footprint and engage directly with ...; Created on 09 October 2025
46. Superdry launches Autumn-Winter 2025 collection in India: (Apparel); ... malls and cities in India, as well as online on the brand's website, superdry.in, and on Ajio. Originating in Britian, Superdry is a preferred brand among the young Gen-Z audience in India for its street ...; Created on 07 October 2025
47. Asuka Couture launches new collection featuring embriodered linen pieces: (Brands-To-Retail); Indian menswear label Asuka Couture has released its latest collection, ‘Loomsongs: Embroidered Linen.’ The collection features embroidered linen pieces designed for men who value soft textures, craftsmanship, ...; Created on 13 September 2025
48. Athleisure Nation: Why India can’t get enough of active wear and leggings: (Apparel); ... consumer demand. Also digital platforms like Myntra, Ajio, and Amazon Fashion have made premium and affordable active wear accessible nationwide. What’s more, with a growing middle class, consumers ...; Created on 11 September 2025
49. Can Reliance Retail’s Azorte become India’s answer to Zara and H&M?: (Apparel); ... displays. Online, it leverages Reliance’s Ajio platform for a seamless omnichannel experience, allowing customers to browse, buy, and return across both physical and digital touchpoints. Join our ...; Created on 04 September 2025
50. From Click to Closet: How AI is transforming the Indian shopper’s journey: (Apparel); ... made omnichannel retail the industry’s holy grail. For example, Reliance Retail with over 18,650 stores and brands ranging from AJIO to Azorte, has built an integrated fashion ecosystem. Its AI-backed ...; Created on 25 August 2025
51. Ajio: (Tags); Ajio; Created on 13 September 2022
52. Ekke debuts in India with a focus on high-end contemporary labels: (Article tagged with: Ajio); 18 March 2026, Mumbai Moving away from the ‘infinite shelf’ model of mass marketplaces like Myntra or Ajio, newly launched digital platform Ekke focuses on high-end contemporary labels including Huemn, ...; Created on 18 March 2026
53. H&M’s Indian market strategy now includes the Ajio platform: (Article tagged with: Ajio); ... store. In 2019, the Swedish brand started retailing through ever-growing e-commerce fashion and beauty giant Myntra and now Reliance Retail’s successful online store Ajio features in H&M India’s e-commerce ...; Created on 10 October 2023
54. India's online retail market expected to touch $160B by 2028: Report ...: (Article tagged with: Ajio); ... potential of India's online retail sector, major players such as Amazon, Flipkart backed by Walmart, and Reliance Retail's Ajio are stepping up investments. Amazon, for instance, has announced a substantial ...; Created on 14 December 2023
55. Kazo opens Delhi outlet: (Article tagged with: Ajio); ... also retails online on a range of multi-brand platforms including Myntra, Tata Cliq, and Ajio. Kazo launched in 2007 is a premium high-street western wear brand offering the latest fashion for dressed-up ...; Created on 27 October 2022
56. Kazo ropes in Janhvi Kapoor as brand ambassador: (Article tagged with: Ajio); Fashion brand Kazo has roped in Bollywood actress Janhvi Kapoor as the face of its new Spring Summer 2024 collection. The brand opines, this will help it expand customer base and boost sales of the newly ...; Created on 15 February 2024
57. La Vie En Rose expands into Bengaluru with new lingerie store: (Article tagged with: Ajio); ... prioritize omnichannel retail, allowing customers to shop through their website and platforms like Ajio, TataCLiQ, Myntra, and Nykaa Fashion. Founded in 1985, the company now operates over 230 stores ...; Created on 31 October 2023
58. Marcowagon launches XINT exclusively on Ajio: (Article tagged with: Ajio); 20 March 2023, Mumbai XINT, a fashion and lifestyle brand is launched by Macrowagon exclusively on Ajio. XINT is known for its premium quality fabric and 100% EU-tailored garments made from sustainable ...; Created on 18 March 2023
59. Myntra, Ajio kick off mega sales amidst wedding season boom: (Article tagged with: Ajio); Online fashion retailers Myntra and Ajio have unveiled their highly anticipated sales events: 'End Of Reason Sale' and 'Big Bold Sale,' respectively. Strategically timed to coincide with the upcoming wedding ...; Created on 11 December 2023
60. On Ajio, Reliance Retail's private labels outperform major fashion brand: (Article tagged with: Ajio); 18th September 2021, Mumbai: Avaasa Mix N Match, Teamspirit, DNMX, and Netplay, all Reliance Retail private brands, are four of the top five selling brands on Ajio this year. It exemplifies Reliance ...; Created on 18 September 2021