- 1. Navyasa by Liva & Women’s Indian Premier League 2023 partner
- (Apparel)
- ... Sabnavis, Chief Marketing Officer, Grasim Industries (Pulp and Fiber), alluded, “Aimed at perceiving sarees as the new “cool” and making it the preferred attire for the modern Indian women". The brand ...
- Created on 07 March 2023
- 2. Skechers named official kit provider for Mumbai Indians
- (Apparel)
- Marking the brand’s foray into the world of cricket, Skechers has been named as the official kit provider for the Mumbai Indians, a prominent team in the Indian Premier League. As part of this exciting ...
- Created on 26 February 2024
- 3. Activewear giants capitalize on IPL fever as India moves beyond the gym
- (News)
- 31 March 2026, Mumbai The ongoing Indian Premier League (IPL) season has become the primary catalyst for a strategic shift in India’s $11.71 billion activewear market. As consumer attention peaks, brands ...
- Created on 31 March 2026
- 4. Reliance Strategic Business Ventures partners The Hundred for Oval Invincibles franchise
- (Apparel)
- ... CCC holding 51 per cent in the successful team. Effective from 2026, both the men’s and women’s teams will be rebranded as MI London, officially becoming the newest member of the Mumbai Indians (MI) ...
- Created on 04 December 2025
- 5. Bellofox launches India’s first solution wear collection
- (Apparel)
- ... confidence, and cultural relevance, empowering Indian women to embrace their personal style without compromise. The company’s products are available in sizes ranging from XS to XXL, often with adaptive ...
- Created on 01 August 2025
- 6. Ludic partners CSK for the 2025 and 2026 IPL seasons
- (Brands-To-Retail)
- Partnering with the Indian Premier League (IPL) team, Chennai Super Kings (CSK), footwear brand Ludic has become their official footwear partner for the 2025 and 2026 seasons. The brand has also launched ...
- Created on 24 March 2025
- 7. Spencer’s Retail shuts down stores in Delhi-NCR region
- (Apparel)
- 10 August 2024, Mumbai As a part of its strategy to exit loss-making operations in the capital area, Spencer’s Retail is shutting down its stores in the Delhi-NCR region The BSE-listed retailer currently ...
- Created on 10 August 2024
- 8. India’s fashion retail sector poised to grow in double digit
- (Apparel)
- Currently valued at over $100 billion, the Indian fashion retail sector is poised to grow in double-digits over long-term, offering players an opportunity to expand their operations. Industry stalwarts ...
- Created on 11 April 2024
- 9. Celio launches merchandise collection with IPL
- (Brands-To-Retail)
- Renowned menswear brand Celio has partnered with Indian Premier League team (IPL), Mumbai Indians to launch an exclusive merchandise collection. Featuring a captivating assortment offering everything ...
- Created on 28 March 2024
- 10. India’s sportswear apparel segment up and running ahead
- (Apparel)
- ... platforms, increased sports participation across age groups along with major sporting events like the FIFA, Pro Kabaddi Indian Premier League (IPL) Pro Kabaddi and international sports tournaments being ...
- Created on 21 August 2023
- 11. JSW Sports: Launches a new activewear range
- (Apparel)
- 10 June 2022, Mumbai: Foraying in the activewear segment, JSW Sports, a part of the JSW Group, has launched a new range under the ‘JSW Inspire’ brand. Co-owner of the Indian Premier League Delhi Capitals, ...
- Created on 10 June 2022
- 12. MPL Sports launches a new S/S Collection
- (Apparel)
- 05 May 2022, Mumbai: Launches a cricket-focused collection with over 30 styles that is one of the biggest cricket ranges ever in Indian Cricket history. The brand also debuted its new athleisure wear ...
- Created on 05 May 2022
- 13. Bodycare Creations to sponsor Punjab Kings at IPL
- (Apparel)
- 28 March 2022, Mumbai: Innerwear brand Bodycare Creations will be the official sponsor for Punjab Kings for the ongoing season of the Indian Premier League (IPL). Bodycare Creations will have branding ...
- Created on 28 March 2022
- 14. Bodycare Creations: Official Partners Of 'Punjab Kings
- (Brands-To-Retail)
- ... the Indian innerwear brand, announced today that they will be continuing as one of the Official Sponsors of the Punjab Kings franchise in the upcoming season of the Indian Premier League (IPL) which begins ...
- Created on 28 March 2022
- 15. IPL team, Rajasthan Royals principal sponsor: Dollar Industries Ltd
- (Brands-To-Retail)
- ... for the 15th edition of Indian Premier League (IPL), the annual cricketing extravaganza. As part of the multi-year partnership, the Royals will sport the Dollar logo in the top right chest position of ...
- Created on 09 March 2022
- 16. Puma partners with Royal Challegers Banglore (RCB) for a new athleisure range
- (Apparel)
- 01 October 2021, Mumbai: Global sports brand Puma has launched a new athleisure range in partnership with Indian Premier League club Royal Challengers Bangalore (RCB). As per Fashion Network, the collection ...
- Created on 01 October 2021
- 17. Rohit Sharma has been named as Tagg's brand ambassado
- (Lifestyle)
- 9th September 2021, Mumbai: Tagg, an Indian lifestyle brand, has named the Indian cricket team's vice-captain as its brand ambassador. Tagg hopes to increase its position in the Indian wearables market ...
- Created on 09 September 2021
- 18. Jockey launches new campaign for 'Jockey Woman range
- (Brands-To-Retail)
- ... It was launched in 2018, and is one of the youngest players, taking on Indian and international brands already established in the segment. The new campaign marries this brand philosophy with the insight ...
- Created on 04 September 2021
- 19. Asics appoints Ravindra Jadeja as new brand ambassador
- (Apparel)
- ... would further strengthen the company’s commitment, spread awareness about its diverse offerings, and magnify the reach of the brand during the ongoing Indian Premier League (IPL) season. Known for his ...
- Created on 27 April 2021
- 20. The Souled Store launches sustainable jerseys
- (Insight)
- Online fashion brand The Souled Store has launched sustainable replica jerseys in partnership with the Indian Premier League (IPL) team Chennai Super Kings. The jerseys created using approximately 15 plastic ...
- Created on 27 April 2021
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