... launch of promising homegrown labels.
Many would argue that the country's traditional ethnicwear fashion industry segment has resultantly suffered due to a rise in the Lower & upper middle economy strata ...
07 October 2022, Mumbai:
Consumers have turned to ethnicwear in a big way. They are upgrading their wardrobes for the festivities and the wedding season. So demand for ethnic and occasion wear has picked ...
30 July 2022, Mumbai:
E-commerce lifestyle company Madbow Ventures has launched under the label Kali House, an ethnic collection with a view on the ensuing festive season.
It has an impressive offering such ...
12 July 2022, Mumbai:
Kiaasa is a homegrown Indian ethnic brand offering women's ethnic wear. The brand has been acing the market and recently announced the move to launch two new clothing lines.
The ...
30 June 2022, Mumbai:
Jotting down a few fascinating make-in-India stories with the ethnicwears. There have been several start-ups and growing trends in the Indian ethnic wear industry.
There has ...
30 June 2022, Mumbai:
Jotting down a few fascinating make-in-India stories with the ethnicwears. There have been several start-ups and growing trends in the Indian ethnic wear industry.
There has ...
28 May 2022, Mumbai:
Taamara – an Ethnic- Indo-Western fashion wear brand, to unveil its collection.
Trendy and affordable ethnic wear for the everyday go-getter, with a special focus on styling everyday ...
02 April 2022, Mumbai:
Multi-brand e-commerce platform Nykaa Fashion has launched a new ethnicwear private label ‘Likha’.
Launched with the slogan ‘Ab Likho Apni Kahani, the brand invites customers ...
04 March 2022, Mumbai:
India’s largest influencer-led social commerce platform Trell has launched ethnic women’s wear brands W, Aurelia and Wishful on its marketplace.
The platform will offer users ...
24 February 2022, Mumbai:
New Delhi-based ethnicwear brand Libas will hold its flagship sale event-Libas Purple Days Sale from February 25, 2022. The sale event will offer shoppers discounts up to 60 ...
... shift from traditional formal wear to Indian ethnic wear is underway, with the men’s segment growing impressively by 15–20 per cent Y-o-Y. What makes this market particularly compelling is its profitability. ...
12 December 2025, Mumbai
Prominent Indian lifestyle and apparel retailer, Fabindia has signed a significant five-year lease for a premium retail location in Mumbai's western suburbs. The new store will ...
20 November 2025, Mumbai
Fabindia's launch of its 2025 Wedding Collection is less a seasonal announcement and more a high-stakes commercial gamble aimed at reversing persistent financial losses. The ...
24 February 2025, Mumbai
Boosting its omnichannel strategy, women's ethnicwear brand Fashor has launched two new store formats: Fashor Luxe, featuring limited-edition, high-end ethnic and fusion wear, ...
20 January 2026, Mumbai
The high-end ethnicwear market is witnessing a calculated move away from vanity-driven expansion, as evidenced by Jatin Malik Couture’s latest flagship launch in Chhatarpur. ...
26 October 2024, Mumbai
Ethnicwear brand Kalpraag has launched an affordable luxury collection titled, ‘Nayaab’ in India.
With its name translating to ‘rate’ or ‘precious’ in India, the collection ...
21 August 2025, Mumbai
Indian men’s ethnicwear, once confined to festive wardrobes and ceremonial occasions, has entered into the mainstream of modern fashion.
What was once a category driven by ...
... to a 10% profit margin.
Soch, primarily an offline-first ethnicwear brand for women, offers a wide range of designer apparel like sarees, salwar suits, kurtas, and lehengas, available across over 175 ...