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Fashion 06-07-2022

Pure London: Re-launches its trend-led catwalk shows

06 July 2022, Mumbai:

Pure London, the UK’s leading trade fashion buying event, has revealed a sneak peak of its inspirational Spring Summer 23 trends which will be brought to life on the thrice daily shows on The Catwalk in partnership with Drapers, during the next event at Olympia London on the 17^th – 19^th July.

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The catwalk shows at Pure London are renowned for their bold styling and inspirational looks, featuring designs created by the brands and designers showcasing their new collections at the event, and always delivered to a packed audience.

Buyers at the July show will be treated to six key SS23 trends including eye-popping colour, rainbow prints, digital atelier effects, acrylic jewellery, and bucket loads of nostalgia from the global Kidult trend; vibrant sunflower yellows, crochet effects, and retro florals from the Sundial trend; and hyper pinks and Galactic cobalt blue from Empowered Electricity.

Natural Nouveau features natural knits, cut-out details, cropped jackets, cardigans and body jewellery in soft whites, while New Utilitarian delivers a punk revival with laced corsets, chains, sheers, black and metallics, and Tide Green presents soft waves, loose pants, transparency, crochet, cut-outs in bright, butterfly, and night tide greens.

Gloria Sandrucci, Event Director, Pure London says: “For decades Pure London has been the beating heart of the fashion community in London and beyond, attracting the most inspiring independent fashion and jewellery boutiques, department stores, and online retailers.

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Fashion 06-07-2022

Pure London: Re-launches its trend-led catwalk shows

Zymrat launches first offline store in Bengaluru

05 July 2022, Mumbai:

Direct-to-consumer (D2C) athleisure brand Zymrat has launched its first offline store at Bengaluru’s Garuda Mall.

The brand sees huge growth potential in the offline space and plans further expansion to other parts of the country. Ujjawal Asthana, Co-Founder says, the first flexi retail experience centre will sell products that have recorded massive acceptance online. Ankita, Co-founder adds, the brand is committed to expanding offline through flexi retail, exclusive brand outlets, and multi-brand outlets.

Founded in 2018, Zymrat, an innovation-led performance wear brand, offers a wide range of training and running products such as T-shirts, shorts, joggers, and outerwear for men. It recently raised $500,000 (Rs 3.5 crore) in seed funding led by Dominor Investment Holding LLP.

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Fashion 05-07-2022

Zymrat launches first offline store in Bengaluru

Good Earth launches new collection in collaboration with Kishmish

04 July 2022, Mumbai:

Fashion and lifestyle brand Good Earth has launched its latest collection at its Khan Market store in New Delhi in collaboration with women’s wear brand Kismish. The collective between Good Earth and Kishmiss boasts of a color palette of navy blue, red, white, and neutral. Garments in the collection have been designed to be mixed and matched to create minimalistic and sustainable wardrobe. The slow fashion range of handloom textile dresses has been created in collaboration with artisans across India.

The collection uses fabrics scraps from past collections to reduce textile waste and create unique garments. It uses offcuts to create patchwork trims and cuffs for its ‘Potla Potli’ project.

Launched by Rekha Bhatia and Nikki Kalia in Mumbai, Kishmish aims to create simple, comfortable handloom clothing. The brand is known for its relaxed silhouettes, use of heritage craft techniques.

Fashion 04-07-2022

Good Earth launches new collection in collaboration with Kishmish

Isha Ambani named Chairman, Reliance Retail

30 June 2022, Mumbai:

MukeshAmbani’s daughter IshaAmbani has been named as the Chairman of Reliance Retail as the company pushes ahead with a plan for succession in one of Asia’s richest families.

IshaAmbani’s promotion follows that of her twin brother, AkashAmbani, who was appointed as chairman of the telecom unit, Reliance JioInfocomm. Both Ambani brother and sister have been part of teams that negotiated Meta Platforms Inc.’s investment in the group.

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Isha, 30, is an alumnus of Yale University. The twins have a younger brother, Anant, 27.

Reliance Retail and Reliance Jio are subsidiaries of the family’s oil-to-telecom conglomerate, of which the $217 billion Reliance Industries is the flagship firm. MukeshAmbani is chairman and managing director of Reliance Industries.

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Fashion 30-06-2022

Isha Ambani named Chairman, Reliance Retail

Mia by Tanishq: Opens stores in Kolkata

05 July 2022, Mumbai:

Mia by Tanishq, Titan jewellery brand launched two new stores in Kolkata recently. To inaugurate the store Actor and celebrity Nusrat Jahan graced the outlets at Jessore Road, Kolkata & City Centre 2 to house Mia’s contemporary jewellery.

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With the Indian economy showing signs of revival, fashion & retail companies have embarked on an expansion spree.

Retail consulting firm Anarock, in its latest report says, brands closed over 120 lease deals at prominent high street markets across Indian cities and towns between April 2020 and May 2021.

CREDITS: Fashion Network

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Fashion 05-07-2022

Pero: Showcases at Paris showroom

04 July 2022, Mumbai:

Aneeth Arora’s Pero, a sustainable fashion brand gone places to Paris, France to present its spring/ summer 2023 collection @ a private showroom as the label undertakes its global brand retail journey.

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Created in collaboration with Nikhil D, Creative Director and Co-Founder, Feat Artists, the collection adopts an all-encompassing approach to cater to consumers looking for more engaging content.

The characteristic of the brand lies in the weaving process, where fabric and materials transfer from the hands of one artisan to another, bringing alive the Indian culture of handcrafting and designing pieces that are different.

Pero reinvents classical styles to contemporary buyers’ aesthetics; its sensitivities evoke an impeccable statement in daily dressing.

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CREDITS: Fashion Network

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Fashion 04-07-2022

EUROJERSEY: Presents its AW'23 RTW collection

29 June 2022, Mumbai:

EUROJERSEY presents its AW 2023 Ready-to-Wear collection “FREE MIND” in Sensitive® Fabrics.

The new AW 2023 Ready-to-Wear collection of Sensitive® Fabrics by EUROJERSEY crowns art as the inspired muse of creativity and conquers the language that the fashion world likes so much. Testimonials from every era, fashion, and art have continued to take from each other colours and magic that seduce at first sight.

This is how the Flash Art capsule of Sensitive® Fabrics came about, fuelled by Villa Panza's collection of American art, thanks to EUROJERSEY's partnership with FAI - Fondo per l'Ambiente Italiano, for the WE CAN project - The Power of Action in Culture, Art, Nature.

ALSO READ EUROJERSEY: Presents its AW'23 RTW collection

But not only that, reconciliation with nature lays bare new visionary paths supported by folk-inspired print proposals for iconic and timeless garments.

Designs of plaids, Prince of Wales, and pinstripes promote impeccable British style outfits through to surreal variations of animalier prints and textures punctuated by metallic pigments.

Sensitive® Fabrics have the advantage of following the body and adapting to each individual movement in perfect harmony thanks to their three-dimensional elasticity. Wrinkle-free, crush-proof, crease-resistant, and easy to wash in the washing machine, they dry quickly and do not need to be ironed.

Breathable, they are the ideal 24wear fabrics for the creation of high-performance garments for all daily needs without neglecting that mix of style and comfort.

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Fashion 30-06-2022

EUROJERSEY: Presents its AW'23 RTW collection

Wrangler launches first store in Mumbai

04 July 2022, Mumbai:

Iconic American denim brand Wrangler launched its first store in Mumbai at Linking Road. This is the brand’s 39th store in India. Spread across 950 sq ft, the store sells jeans, T-shirts and shirts. It launched a special collection on the 75th anniversary of Wrangler globally. The brand also offers curated ‘Traveler Collection’ comprising denims for its adventure-ready and thrill-seeking customers. The collection includes black hooded T-shirts, unisex tank tops and T-shirts in black and white colors as part of the ‘Pride Collection’ launched to support the LGBTQIA+ community. To mark Wrangler’s 75th anniversary, the store will give away 75 T-shirts to the first 75 customers.

The store’s design provides customers with an immersive brand experience across fit and styles. Its design resembles a contemporary hangout that showcases denim culture through lifestyle presentations, rich storytelling and interactive touch-points.

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Fashion 04-07-2022

Marie Claire Paris: Expands its presence in Hyderabad

02 July 2022, Mumbai:

Marie Claire Paris Salon and Wellness have expanded its presence in Hyderabad with the launch of 3 new salons in Gachibowli, Manikonda, and Kukatpally.

The French lifestyle brand presently has 5 salons prominently located in high street zones and premium retail hubs in the city. Marie Claire Paris salon has over the years won the hearts of over 50,000 plus delighted patrons who visit the salons regularly to get pampered and experience the best-in-class services at pocket-friendly prices.

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Announcing the launch, Vandana Bhardwaj, Director, Marie Claire Salon & Wellness India said, “We are extremely delighted to launch 3 new Marie Claire Salon & Wellness centres in Hyderabad. With this, we now have 8 operational salons in the city that offer a wide range of specialized high-end services.

Hyderabad is one of the most promising markets for Marie Claire and we find customers here are inclined toward the best beauty practices. We will proactively respond to their demands in this market by delivering wonderful experiences consistently”.

The unisex Salon chain follows a Parisian culture, designed by Marie Claire's artistic team in Paris with contrasting colors and lights which make the atmosphere very bright.

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Fashion 02-07-2022

Marie Claire Paris: Expands its presence in Hyderabad

Flipkart to facilitate market access for self-help groups in Telangana

28 June 2022, Mumbai:

Flipkart plans to facilitate market access for self-help groups and farm producer organizations in Telangana and has signed an MoU with the Society for Elimination of Rural Poverty for the same. The MoU was signed by Errabelli Dayakar Rao, Minister of Rural Development and Rural Water Supply, Telangana and Smriti Ravichandran, Vice-President and Head-Grocery, Flipkart.

Through this agreement, Flipkart will train self-help groups and FPOs and source goods from local Telangana farmers to help to improve their income. Flipkart is working with a number of groups across India to build partnerships with local businesses in order to bring them online. The Walmart-owned business aims to digitize rural and small businesses and bring them to the over 400 million customers on its India platform as well as international markets through its global e-commerce platform.

Fashion 28-06-2022