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Brands-To-Retail 2022-01-22

Shaye launches 'upcycled collection' for women

Hans Creations increases hand printing capacity

22 January 2022, Mumbai:

Jaipur-based 6-year-old Hans Creations, having its own dyeing, printing and stitching unit, has increased its hand printing capacity three folds and also added men shirts and kidswear in its product portfolio.

Currently, the organisation is offering women tunics for export as well as domestic market and its printing capacity is around 1,500 pieces per day.

The expansion is motivated by clients in domestic as well as overseas markets who insist on hand prints be it block or screen prints, says NitinKoolwal, Director.

Rather than traditional tables of brick for printing, the new tables are made of good quality of iron and smooth functioning of workers and easy material movement has been ensured in the new unit, he adds

The company hopes its business to grow in the next two to three years. Its sampling of kidswear and men shirts is also going good, concludes Koolwal.

Brands-To-Retail 2022-01-22

Hans Creations increases hand printing capacity

Ed-a-Mamma: Initiates Caused-Based Children Clothing

20 January 2022, Mumbai:

The Alia Bhatt-led playwear-for-children enterprise launched a ‘Buy1Give1’ initiative, which will provide basic clothing for underprivileged children, spreading the joy of giving.

Ed-a-Mamma, a clothing brand for children, kicks off 2022 by furthering its commitment towards enabling conscious clothing and giving back to the community.

Children's Clothing Regulations in the United States

The Alia Bhatt-led playwear-for-children enterprise launched a ‘Buy1Give1’ initiative, which will provide basic clothing for underprivileged children, spreading the joy of giving.

For this initiative, every purchase made on the website will be matched with a garment donated by Ed-a-Mamma for a child in need. Ed-a-Mamma has partnered with Goonj - a renowned NGO working across India that focuses on clothing as a basic, yet unaddressed need.

Ed-a-Mamma caters to children in the age group of 2-14 years and is currently available on all major digital marketplaces. The brand encourages superior sustainable fashion in an affordable manner.

Alia Bhatt, Founder of Ed-a-Mamma, said, “With Ed-a-Mamma, I set out to create a world that nurtures in children a love of nature. Knowing full well that they will look after what they love.

The Buy1Get1 initiative will be used to gift garments to children in need and we hope to make kids understand the joy of sharing with people who are less fortunate.”

everythingexperential (The news article has not been edited by DFU Publications staff)

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Brands-To-Retail 2022-01-20

Ed-a-Mamma: Initiates Caused-Based Children Clothing

Shark Tank India: The Quirky Naari, fashion startup appeared in Episode 20

18 January 2022, Mumbai:

The Quirky Naari is a fashion startup that appeared in Shark Tank India Season 1 Episode 20. Malvica Saxena the founder of this startup, has demanded 35 lakhs in exchange for 5% share of his company in Shark Tank India.

The brand product line goes like an offering of Hand Paints Bridal Shoes, Denim Jackets, Funky Shoes, etc. as it has its eyes firmly on the fashion trends.

KEY HIGHLIGHTS

The Quirky Naari is a fashion startup
It appeared in Shark Tank India Season 1 Episode 20
Malvica Saxena is the founder of this startup
Its ask was 35 lakhs in exchange for 5% share of his company in Shark Tank India

Shoes from The Quirky Naari are here to serve discernible consumers perk up that dull, dry & drab shoe rack. The brand boasts in making quirky shoes that are sure to grab anyone's fancy & attention.

Quirky Naari Bridal Fashion Startup in Shark Tank India - Under20s

Brand bets heavy on social media outreach as it has currently 26.6k followers in its official Instagram account.

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Brands-To-Retail 2022-01-19

Shark Tank India: The Quirky Naari, fashion startup appeared in Episode 20

Laguna Clothing is launching Aldeno, a high-end shirt brand

23 January 2022, Mumbai:

Leading textile and garment firms are diversifying their businesses in a variety of ways. Laguna Clothing LLP, a prominent shirt maker and exporter situated in Bengaluru, has just launched Aldeno, a premium fashion brand that honors excellent Italian tradition and workmanship.

Aldeno is named after a tiny Italian hamlet named Aldeno, which is recognised for its scenic beauty, hilly terrain, great dining heritage, and superb wines.

"Every shirt that we produce captures the spirit of pleasures from the rich Italian past and magnificent architecture."

Bombay Shirt Company | LBB

"With its Mediterranean environment of hot, humid summers and chilly, damp winters, the city is excellent for developing shirts for all seasons," according to the business. Laguna Clothing LLP, one of India's most prestigious garment manufacturers, is owned by Ciel Textiles, a Mauritius-based umbrella business.

Excellent workmanship designed fit for maximum comfort, rich fabric, world-class design and innovation, and superb customer service are all features of this environmentally conscious company.

The firm stated, "Our ambition for Aldeno is to revolutionize the fashion industry by delivering Italian tailored elegance and to develop a world-class premium luxury fashion brand with unequaled prices." The collections are split into two groups! The Chevalier Club caters to working professionals.

These shirts are made from the finest cotton from across the world and provide all-day comfort and durability. This collection stands out from the crowd because of the uniqueness and quality look of the textiles, which are made with high Italian craftsmanship and are light, stylish, and comfortable to wear.

Buoyant club, on the other hand, is for outside the courtyard – get a laid-back vibe by pairing slacks with buoyant shirts. Buoyant shirts have a high glam quotient thanks to their brilliant colors and world-class craftsmanship. The brand is putting a lot of effort into its market strategies and providing good deals on Amazon and Flipkart.

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Brands-To-Retail 2022-01-22

Fabindia to launch Rs 4,000 crores IPO

20 January 2022, Mumbai:

Ethnic wear retail store chain Fabindia plans to launch an IPO to raise Rs 4,000 crore by issuing fresh equity shares and an offer for sale (OFS).

The equity shares will be worth over Rs 500 crore while their OFS will amount to Rs 3,500 crore. The shares will help Fabindia boost its current value to Rs 20,000 crore. The proceeds from the IPO will be used for growth, expansion, and scaling-up of its e-commerce business.

Fabindia, which generates around 15 per cent sales from e-commerce business, aims to grow its online presence. The brand also plans to add stores in view of the increased footfall after the COVID-19 pandemic.

Currently, Fabindia has 311 stores across 118 cities in the country and 14 international stores. The company sells garments, home furnishings, furniture, gifts, jewellery, organic food, and personal care products.

Established in 1960 by John Bissell, Fabindia sources its products from villages of India and showcases handloom textiles and furniture to the world. According to the firm’s website, it currently connects more than 55,000 rural producers to the urban markets. The company also runs its own school with nearly 500 students.

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Brands-To-Retail 2022-01-20

Ekaya, womenswear brand launches festive 2022 collection online

18 January 2022, Mumbai:

Womenswear brand Ekaya launched its festive 2022 collection online with a paired down photshoot broadcast on its Facebook page. Dubbed 'Everlast,' the collection reflects the realities of ongoing pandemic but offers a sense of hope and escape. As per Fashion Network report, the collection comprises a range of modern silk lehengas and versatile tunics. It presents a dreamy visual of an extraordinary world of women adorned with blooming flowers evoking a celebration of romantic oddities.

The collection has a dreamy pastel color palette, punctuated by vibrant reds and deep navy blues and silhouettes ranging from traditional to completely fantastical. Its capes and floaty layers over anarkalis give a fairytale feel while the structured, tailored kurta and suit sets keep the collection modern. The collection retails on Ekaya’s e-commerce store.

With a history of over 120 years Ekaya works with a community of over 10,000 handloom weavers. The brand has collaborated with a number of Indian designers and labels including House of Masaba, Abraham & Thakore, Misho, and Plan Clan, etc.

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DAILY NEWS:

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Consumers will determine growth of sustainable fashion e-comm in India

Myntra to offer 1 mn styles from about 7,000 brands at the 'Big Fashion Festival'

Maharashtra government honors VIP as 'Best Innerwear Brand' for 2021-22

Nike strengthens retail presences with new store at DLF Mall of India,Noida

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Brands-To-Retail 2022-01-18

Purple United Kids on its way to success

22 January 2022, Mumbai:

As a leading organization in Footwear, Apparels & Accessories, the company envisions to reach every youngster as their first choice, with a strong focus on Product, spreading network, and a firm belief in customer orientation.

Background

Purple United Sales Private Limited (PUSPL), is in the business of Sales & Distribution of Footwear, apparel, and Accessories through E-commerce, modern, and traditional trade channels.

The company is managed by a team of highly skilled and technically qualified professionals with expertise in Designing, Sourcing, Merchandising, Sales, and Business Development.

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Brands-To-Retail 2022-01-21

Purple United Kids on its way to success

Garment Mantra Lifestyle reports Q3FY'22 results

20 January 2022, Mumbai:

Garment Mantra Lifestyle reported a net profit of Rs 3 crore for the third quarter ended December 2021, as against a net profit of Rs 1 crore it posted in the corresponding period of the previous fiscal year.

The company's revenue for the quarter jumped to Rs 57 crore, as against Rs 22 crore it reported in the year-ago period.

PremAggarwal, Chairman and Managing Director,i said, performance in the quarter was supported by differentiated offerings, efficient operations and business strategies. The company continues to execute strongly on all its key strategies, driving growth across our three primary verticals. It has set up two integrated facilities in Surat and Raipur. It has een substantial growth in its Poorti model and expects this model to grow at a CAGR of 30 percent over the next few years, he added.

Garment Mantra is a value fashion retailer with a strong presence in tier 2 ,3 markets of the country.

Brands-To-Retail 2022-01-20

Garment Mantra Lifestyle reports Q3FY'22 results

G.O.A.T Brand Labs has purchased a 90% share in The Label Life

18 January 2022, Mumbai:

The Bengaluru-based start-up G.O.A.T Brand Labs has entered the women's western wear category by purchasing a 90% share in The Label Life, a women's fashion and lifestyle brand.

Notably, G.O.A.T. intends to expand this area with several brands. The acquisition's value has not been revealed. "We will extend the brand enormously by expanding internationally and releasing new product categories," said Rishi Vasudev, co-founder of G.O.A.T Brand Labs. By 2025, the goal is to make it one of the first direct-to-consumer (D2C) companies to have a revenue of Rs. 500 crore."

The Label Life | LinkedIn

Many Bollywood celebs dress The Label Life, which provides garments, accessories, and footwear, among other things. G.O.A.T Brand Labs has also recently invested in Frangipani, a children's clothing line, and Neemli Lifestyle, which owns the Neemli Naturals cosmetics line.

Last year, G.O.A.T secured US $ 36 million (about Rs. 268 crore) in a Series A fundraising round headed by Tiger Global and Flipkart Ventures, the homegrown e-commerce major's early-stage venture fund.

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